My award-winning books help organizations use information to compete and win.


Published by Sanderson Press. HYPER is available in ebook, paperback and hardcover editions through Amazon or your favorite bookstore.

Watch the book trailer now.

Published by Sanderson Press. Think Fast! is available in ebook and paperback editions through Amazon or your favorite bookstore.

Watch the book trailer now.

My name is Greg Steffine. I’m a retired analytics enablement leader and award-winning author. For more than 30 years it was my job to help business leaders use information to out-think and out-perform their competitors. In fact, it was my privilege to help some of the most recognizable names in business become smarter, analytics-driven organizations. And now I’ve packed all of that real-world, hands-on experience–from education and awareness to implementation planning and execution–into two bestselling books.

“He’s part treasure hunter, part dragon slayer–the trusted advisor you need if you’re an executive who is serious about business intelligence.”

Jim Torchia, Information Builders

My career started with one of the region’s fastest-growing direct marketing agencies where I cut my teeth on data and the fundamentals of database marketing. I was the business guy who branded and led the first data warehousing initiative for a small package delivery company that would later become FedEx Ground. And I led an impressive team of Information Dynamics professionals at Deloitte where we transformed the national data processing strategy for CDC’s National Center for HIV, STD, and TB Prevention.  All told, I spent more than half of my career in business intelligence and data warehouse consulting. I retired as the head of analytics enablement for one of the nation’s largest bank-based financial services firms.

See my LinkedIn profile to view all of my publications, recommendations, honors, and awards. In the meantime, here are some of my most popular perspectives on the world of business intelligence that still hold true today.

The HYPER Toolkit

The HYPER Toolkit is a bundle of the same Microsoft® Word, Microsoft® Excel, and Microsoft® Visio templates I used to create many of the documents I describe in the book.  It is my complimentary gift to you for reading the book and is intended for your personal use under the Creative Commons Attribution-ShareAlike License. Download it here.